
CLIENT
HATCH OUTDOORS
PHOTO COPYRIGHT
©2025 BRYAN GREGSON
Hatch Outdoors
BRAND
IDENTITY DESIGN
The Hatch Outdoors emblem is clean and modern, often rendered in a monochromatic palette, reflecting the brand’s commitment to precision and high-performance craftsmanship. The “H” logo is consistently used across their products, including reels, apparel, and accessories, reinforcing Hatch Outdoors’ identity as a premium fly-fishing brand.
2003 / 2025
BRAND GUIDELINES

PRIMARY ICON
The primary icon for Hatch Outdoors is a bold, streamlined “H” that reflects the sleek and mechanical precision of their premium fishing reels. Designed with a wide stance, the icon conveys stability and strength while maintaining a refined, engineered look that mirrors the quality and performance of Hatch products.
PRIMARY LOGO

SECONDARY COLOR LOGO

COLORS